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Intentionalist makes it easy to find and support local small businesses and the diverse people behind them through everyday decisions about where we eat, drink, and shop.

Intentionalist Awards
Nominations are OPEN!
The 3rd Annual Intentionalist Awards are a celebration of small business community champions.
King Donuts - Hong Chhuor
LGBTQ x Immigrant-owned
"Do-nut" miss King Donuts owner Hong Chhuor's reflections on how his experience has influenced his family's South Seattle donut shop.
Intentionalist Card Map
Explore 400+ small businesses
The Intentionalist Card can be used at participating small businesses, with new businesses added every day!

Shop at the Intentionalist Store

Purchase Intentionalist gift cards, gift certificates to a variety of small businesses, and merchandise that supports small businesses.

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From Our Blog

Read our latest articles.

Soft Serve Summer: A Seattle Guide

Seattle’s soft serve scene is bursting with flavor — and impact. When you choose to cool off at an Intentionalist business, you’re doing more than treating yourself. You’re supporting women, […] read more

Business Spotlight: Immigrant Business Owners Who Make Our Communities Richer

Walk down any city street and you’ll find stories simmering behind every storefront. Some of the most compelling belong to immigrant business owners—the folks who don’t just serve up food, […] read more

Pride Month 2025: Community Impact Update

As Pride Month comes to a close, we’re thrilled to celebrate how our community rallied to support LGBTQ+-owned businesses in 2025. From reaching our Receipt & Receive spending goals, June […] read more